5 Flat Fee MLS Companies in Memphis

Selling your home For Sale By Owner (FSBO) in Memphis can give you more control over the process, but it also means missing out on the Multiple Listing Service (MLS) unless you find a way in. That’s where a flat fee MLS listing service comes in. These services allow FSBO sellers to list their home on the local MLS without hiring a traditional real estate agent.

In this guide, we’ll explain how flat-fee MLS services work in Memphis, how much they cost, and which companies offer them. We’ll also cover the pros and cons so you can decide if this approach is right for you.

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What is a flat fee MLS listing service in Memphis?

A flat fee MLS listing service in Memphis helps FSBO sellers get their home on the multiple listing service—the primary database that real estate agents use to share and find properties. This exposure is critical since most buyers and agents search the MLS for available homes.

Only licensed agents can post on the MLS, but flat fee services provide a workaround. For a set price, they list your home on the Memphis-area MLS, giving it the same visibility as agent-listed properties. This allows FSBO sellers to reach a broad pool of buyers while avoiding the full commission costs of hiring a traditional listing agent.

How much does a flat fee MLS service cost in Memphis?

The cost of a flat fee MLS service in Memphis can vary widely, depending on the company and the level of service you choose. Basic packages may start around $100 or less, while premium plans with added features can cost several thousand dollars.

Higher-tier packages often include extras like professional photography, marketing assistance, or a comparative market analysis to help set your home’s price. In the next section, we’ll highlight some flat fee MLS companies serving Memphis and what they charge for their services.

Flat fee MLS listing companies in Memphis

Editor’s note: Individual program details can change. Please visit a provider’s website for the most current information on rate packages, fees, service areas, and more. HomeLight always recommends doing your own research to determine which selling option is best for your situation.

Gray Fox Realty

Located in downtown Franklin, Gray Fox Realty is managed by Joey McCloskey and Mike Grumbles. Offering a comprehensive range of services, Flat Fee Gray Fox assists in marketing your home. The company provides ongoing support throughout the process, from the initial marketing efforts to the final steps at the closing table.

Service areas: Williamson County, TN, and surrounding areas

Unreal Estate

Unreal Estate allows sellers to reach millions of buyers by listing on the MLS, Realtor.com, Trulia, and Zillow without working with a real estate agent. The company, formerly USRealty, offers a variety of plans and pricing options, including a free starter plan where homeowners only pay if they sell their home.

Service areas: Serves 49 states (all except South Dakota) and Washington, D.C.

Results MLS

ResultsMLS offers an online platform for homeowners to list and sell their properties independently. They provide the tools you need for a successful sale, allowing you to save thousands by avoiding listing agent fees.

Service areas: 50 States, including Tennessee

Liberty House Realty LLC

Liberty House Realty LLC, led by broker Jesse D. Gonzalez, focuses on serving homeowners with a full-service, flat-fee model. This method diverges from conventional practices and aims to deliver accessible, equitable, and quality real estate services.

Service areas: Davidson County, Rutherford County, Sumner County, Williamson County, and Wilson County

Martin Properties

Don Martin, the founder and CEO of Martin Properties, holds a real estate license and has worked full-time in the field since 1984. He has helped numerous FSBO sellers save significant amounts of money.

Service areas: Tennessee, Chattanooga, Knoxville, Memphis, and Nashville

How would a Memphis seller benefit from a flat fee MLS service?

For Memphis homeowners aiming to save on real estate commission, a flat fee MLS service can be a practical option. Instead of paying a traditional listing agent’s fee (usually 2.5% to 3% of the sale price), you’ll pay a fixed rate upfront for your MLS listing. You’ll still cover the buyer’s agent commission, but you’ll avoid the listing agent’s cut, potentially saving thousands.

This approach can work well if you’re confident managing your FSBO sale, especially if your home is appealing and the Memphis market is strong. However, you’ll need to take on the full responsibility of the sale, from pricing to negotiations.

A flat fee MLS service may be right for you if:

  1. You want to avoid paying a listing agent’s commission.
  2. You have a desirable property in a hot market.
  3. You prefer full control over the home-selling process.
  4. You choose not to work with a licensed agent.
  5. You have the time and energy to handle tasks like setting the selling price.
  6. You can write a compelling listing description and handle marketing.
  7. You are ok handling disclosures.
  8. You want to coordinate showings and open houses.
  9. You are skilled at reviewing offers, negotiating, and finalizing a contract.
  10. You are comfortable calculating closing costs and net proceeds.
  11. You can handle appraisals and inspections.
  12. You can deal with transfer taxes and all required documentation.

Pros and cons of using a flat fee MLS listing service

Pros:

  • Eliminates the listing agent commission (typically 2.5% to 3%).
  • Allows you to represent yourself in the sale.
  • Gives you control over the process from start to finish.
  • Requires an upfront payment, so costs are predictable.
  • List your home on the MLS and third-party websites for maximum exposure
  • Expands your reach to traditional buyers and their agents.

Cons:

  • You’ll still need to offer a commission to the buyer’s agent.
  • You’re responsible for managing the entire sale, including any issues that arise
  • You won’t have the guidance of a local expert throughout the process.
  • You may expose yourself to legal risks or liability without professional representation.
  • Your home may sell for less than it would with the help of a real estate professional.

How do I list my home with a flat fee MLS service?

Step 1: Vet the flat fee MLS service
Research local companies, packages, and rates. Check reviews on Google and the Better Business Bureau, and understand what’s included, such as the number of photos, available forms, and add-ons.

Step 2: Register and select a plan
Sign up on the company’s website, choose your package, and pay the upfront fee.

Step 3: Enter your property information
Provide details about your home, upload photos, and complete any disclosure forms if offered.

Step 4: Read and sign your listing agreement
Carefully review and sign the listing agreement. Confirm cancellation terms and ensure you won’t owe a commission.

Step 5: Review your live listing
Once published, check how your listing appears on the MLS and third-party sites like Zillow and Realtor.com. It may take a few days to appear.

Are flat fee MLS listings effective in Memphis?

Yes, flat fee MLS listings can be effective in Memphis. Since most homebuyers use online tools connected to local MLS databases, listing your home on the MLS ensures it’s seen by buyers and their agents. This broad exposure is one of the most effective ways to market a property.

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Alternatives to flat fee MLS services in Memphis:

If a flat fee MLS service doesn’t meet your needs, here are some alternatives:

Flat fee real estate agent:
A flat fee real estate agent offers limited services for a set price, typically between $3,000 and $5,000. This option suits sellers who want some professional support without paying full commission.

Discount brokers:
A discount real estate broker charges a reduced commission but may still provide key services. While more expensive than flat fee MLS services, they can offer more guidance.

Full-service, experienced real estate agent:
A local real estate agent provides full support, including pricing strategy, marketing, and negotiation expertise. Though they charge a commission, they often help sellers achieve a higher sale price and a smoother process.

Will I save money with a flat fee MLS listing service?

While you’ll save on commission fees, the total savings aren’t guaranteed. Research from the National Association of Realtors shows FSBO homes sell for nearly 14% less than agent-assisted homes. The median FSBO sale price is around $380,000, compared to $435,000 for homes sold by an agent.

Nearly 40% of FSBO sellers also sold to a friend or neighbor, often at a lower price, averaging $345,000. So, while a flat fee MLS service can cut commission costs, it might result in lower profits overall.

What if I need to sell my Memphis home fast?

If speed is your priority, selling to a We Buy Houses company or an iBuyer might be an option. These companies purchase your home in nearly any condition, often closing within days. However, they typically pay less than market value.

HomeLight’s Simple Sale platform connects you with pre-vetted cash buyers, offering a faster, hassle-free sale option without the usual back-and-forth of traditional listings.

What else should I know about selling a house in Memphis?

While flat fee MLS services offer flexibility, Memphis sellers must comply with local disclosure laws. It’s wise to consult a real estate attorney to navigate contracts and legal requirements, ensuring a smoother process.

Key points to remember:

  • Flat fee services charge an upfront fee, regardless of whether your home sells.
  • Some companies may rebrand frequently, making it hard to track their reputation.
  • Sellers often handle buyer inquiries directly, increasing communication responsibilities.
  • Unlike traditional agents, flat fee services may not offer dedicated support.
  • While agent commissions are negotiable, flat fee costs are typically fixed.

Ready to sell your Memphis home?

Selling your home FSBO means taking on tasks usually handled by a real estate agent. A flat fee MLS listing service can help, but you’ll still need to manage marketing, negotiations, and paperwork.

Key takeaways:

  • Flat fee MLS services offer MLS access for a set price, avoiding listing agent commissions.
  • You control the sale but also take on more responsibility.
  • While you save on commissions, FSBO homes often sell for less than agent-assisted sales.
  • Other options include flat fee agents, discount brokers, or full-service agents.
  • HomeLight can connect you with top Memphis agents if you need expert guidance.

Editor’s note: This post is meant to be used for educational purposes. Links and mentions of Memphis flat fee MLS companies in this post do not constitute an endorsement.

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