10 Trusted For Sale By Owner Websites
- Published on
- 15 min read
- Richard Haddad Executive EditorCloseRichard Haddad Executive Editor
Richard Haddad is the executive editor of HomeLight.com. He works with an experienced content team that oversees the company’s blog featuring in-depth articles about the home buying and selling process, homeownership news, home care and design tips, and related real estate trends. Previously, he served as an editor and content producer for World Company, Gannett, and Western News & Info, where he also served as news director and director of internet operations.
Never in the history of home sales have there been more resources for homeowners looking to sell “for sale by owner” or FSBO. If you’re considering taking the DIY route to sell your home, you’ll find a wide range of for sale by owner websites to choose from.
In this guide, we’ve compiled a list of 10 trusted FSBO websites that have proven to deliver results for thousands of homeowners. We’ll cover what each site offers, general pricing, and what you can expect in terms of customer experience or reviews.
Whether you’re ready to list today or just exploring your options, these platforms can help you sell your home on your own terms.
Editor’s note: The companies we have selected are listed in alphabetical order. Mentions of for sale by owner websites should not be considered endorsements. Check sites for current service details.
Beycome
Beycome is a real estate platform that empowers homeowners to sell their homes without the need for a traditional real estate agent. By offering access to listing services, professional photos, and contract support, Beycome allows sellers to take control of the process.
The company operates under a flat-fee model, with three core packages priced at $99, $399, and $599. Each provides a different level of service. The most basic package includes MLS (multiple listing service) listings, while the premium options add features such as yard signs, drone images, virtual tours, online marketing, and even home warranties.
Your home will be listed on busy home-search websites like Realtor.com, Zillow, Trulia, Hotpads, RE/MAX, Homes.com, Movoto, Coldwell Banker, Apartments.com, Century 21, and Redfin.
Locations served: Beycome operates in 12 states, including AL, CA, CT, GA, IL, IN, MI, MN, NC, SC, and TX.
Beycome is highly rated by users who appreciate its affordability and user-friendly platform. Customers frequently highlight the ease of navigating the site and the transparency of the services provided. However, some users note the occasional challenges of managing the entire sale process without agent support.
Better Business Bureau (BBB) profile | Google reviews
Website: Beycome.com
Phone: 804-656-5007
Fizber
Fizber is a for sale by owner platform designed to help sellers market their homes with ease. Sellers can list their homes on MLS and popular real estate websites, as well as access helpful marketing tools such as posting a virtual tour, open house advertising, and showing assistance.
Fizber offers a range of pricing options, starting with a free listing plan to more advanced packages priced at $295 and $395, which include additional exposure and marketing features. Homes listed on Fizber are automatically posted on Redfin, with paid upgrade options to be syndicated to other major real estate platforms, including Zillow, Trulia, and Realtor.com.
With the premium MLS Boost package, sellers can take advantage of unlimited photos and unlimited listing edits.
Locations served: Fizber operates nationwide in the U.S.
Users appreciate Fizber’s variety of packages and the ability to get an MLS listing without hiring an agent. However, while some reviews said the Fizber platform was “super simple” and customer service was easy to work with, others felt the process was confusing or overwhelming. One customer said sellers need to be prepared to handle negotiations and paperwork on their own.
Better Business Bureau (BBB) profile | Google reviews
Website: Fizber.com
Phone: 888-381-2201
ForSaleByOwner.com
ForSaleByOwner.com is owned by parent company Rocket Homes Real Estate LLC. It is one of the most well-known FSBO platforms, having helped homeowners sell properties without a real estate agent for over 20 years.
The company provides a comprehensive set of tools to create a customizable listing on ForSaleByOwner.com. You’ll have access to your own personalized page to manage your listing, make edits, receive notifications, and communicate with buyers.
You can get started with a free do-it-yourself listing or use the $399 “Partner” service that provides an account advisor who will guide you through each step of your home sale. Once you find a buyer, you can select a $495 expert-supported closing service option. With the “Closing Assistance” option, ForSaleByOwner.com will arrange for a licensed advisor to coordinate your inspection, title, appraisal, and all closing paperwork.
Locations served: ForSaleByOwner.com operates nationwide in the U.S.
ForSaleByOwner.com does not have an independent Google reviews page. You can find business reviews on other platforms, such as Best Company, where they hold an overall score of 4.2 stars out of 5. However, you can browse Google customer reviews for its parent company, Rocket Homes Real Estate LLC. Rocket Homes has a 4.6-star rating and generally positive reviews from customers using a wide variety of real estate services.
Better Business Bureau (BBB) profile | Google reviews
Website: ForSaleByOwner.com
Phone: 888-367-7253
FSBO.com
Founded in 1997, FSBO.com is another widely recognized platform that allows homeowners to sell their properties without a real estate agent. The company offers a basic FSBO package for $99.95 that includes six months of listing services, unlimited photos, one video upload, and 24/7 access to edit or cancel at any time. It also comes with a free listing on Redfin.com.
The upgraded $399.95 MLS package comes with the same services as the basic package but also includes listing syndication to major real estate sites like Zillow, Realtor.com, and Trulia.
Even if you choose the basic FSBO package, you can purchase yard signs and supplies separately from its website. You can create and order custom signs in minutes, as well as directional signs and riders — smaller signs that appear atop your yard sign to promote things like “Pool/Spa” or “Owner Financing.”
Locations served: FSBO.com operates nationwide in the U.S.
FSBO.com does not appear to have an established Google review page. The company holds an A+ rating with BBB but is not showing as accredited. Reviews posted on smaller platforms like Trustpilot mention that setting up the listing was “remarkably easy” but one customer experienced challenges with the hand-off to the broker handling the MLS listing service.
Better Business Bureau (BBB) profile | Trustpilot reviews
Website: FSBO.com
Phone: 800-690-5802
FSBO Homes
FSBO Homes, a division of iBuyer.com, provides a platform for homeowners to sell their properties without the involvement of a traditional real estate agent. Through the FSBO Homes platform, prospective buyers make unofficial offers. This gives sellers the chance to review and negotiate multiple offers before moving forward with a binding agreement.
The process involves a home inspection and valuation followed by a visit from a FSBO Homes expert who will take photographs and create a listing with 3D scans. This allows prospective buyers to view your home virtually.
If you decide to move forward with an offer, FSBO Homes provides a real estate attorney to create the necessary paperwork. Pricing for this service varies by zip code. Check the site for local details.
Locations served: FSBO Homes is currently only available in Oklahoma, South Dakota, Nebraska, Wisconsin, Iowa, Minnesota, and Florida.
FSBO Homes does not appear to have its own BBB or Google Review pages. However, its parent company, iBuyer.com, posts many customer testimonials and reviews that indicate a large number of satisfied customers. Customers praise the autonomy of being able to receive and review offers themselves, and the expert support provided by FSBO Homes representatives from start to finish.
Website: ibuyer.com/fsbo/fsbo-homes.html
Phone: 772-356-3404
Homecoin
Homecoin is a flat-fee real estate service that allows homeowners to list their properties on the MLS without the need for a real estate agent. Sellers can access Homecoin’s platform to create a listing, and the service provides various tools to help with the sale, such as yard signs, lockboxes, and legal forms.
The MLS listing fee starts at $95, with additional services available à la carte, allowing sellers to customize their experience based on their needs.
Homecoin prides itself on transparency and affordability, making it a popular choice for budget-conscious homeowners who are comfortable managing the sales process themselves.
Locations served: Homecoin operates in 22 states, including AZ, CA, FL, GA, IL, LA, MA, MD, MI, MN, MO, NC, NJ, NY, OH, OR, SC, TN, TX, VA, WA, and WI.
Homecoin is often lauded for its affordability and simplicity. Users appreciate the flexibility of choosing and paying for only the services they need without the high cost of commissions. Some reviewers mentioned that they experienced issues with getting their listings uploaded. Others were confused about how much assistance was available when working with a potential buyer. Overall, Homecoin reviews are very positive, earning the company 4.6 stars out of 5 on Google reviews.
Better Business Bureau (BBB) profile | Google reviews
Website: Homecoin.com
Phone: 888-400-2513
Houzeo
Houzeo is a technology-driven real estate platform that enables homeowners to sell their homes by listing directly on the MLS and other major real estate websites without using a traditional real estate agent. Houzeo offers a variety of listing packages labeled Bronze, Silver, Gold, and Platinum, ranging from $399 to $449.
The more advanced options include licensed broker assistance with offer negotiations, inspection response, repair negotiation, appraisal review, and closing doc review. You can even receive draft paperwork in 12 hours with a rush service.
Houzeo’s services are designed to streamline the home selling and buying process by providing the necessary tools to manage entire transactions from start to finish.
Locations served: Houzeo operates nationwide in the U.S.
Houzeo is praised for its intuitive platform and the ability to manage the selling process online. Users appreciate the high-tech approach and the customer service that helps guide them through the more complex parts of the process. Some sellers, however, mention that while the platform provides strong DIY tools, those unfamiliar with real estate transactions may need more hands-on support through the upgraded packages.
Better Business Bureau (BBB) profile | Google reviews
Website: Houzeo.com
Phone: 844-448-0110
ISoldMyHouse.com
ISoldMyHouse.com is a for sale by owner website that helps homeowners sell their homes by offering flat-fee MLS listings. Established in 1997, the platform provides a simple and affordable way to get your home listed on the MLS without hiring a real estate agent
ISoldMyHouse.com offers two main packages: a $299 basic package for MLS listing and a $399 package that includes additional features like additional photo uploads and free unlimited listing changes. Your FSBO listing appears on ISoldMyHouse.com and other major real estate websites like Zillow, Trulia, and Realtor.com.
The company offers other services, such as connecting you with full-service real estate agents or helping you sell your home to a qualified cash buyer.
Locations served: ISoldMyHouse.com offers flat-fee MLS listing services in all 50 states.
Users frequently highlight ISoldMyHouse.com’s affordability and straightforward process for getting homes listed on the MLS. Many sellers appreciate the minimal effort required to get started and the visibility gained from being listed on multiple real estate sites. Some users mention that agent assistance may be needed for more complicated transactions, which the platform offers at an additional cost.
Better Business Bureau (BBB) profile | Google reviews
Website: ISoldMyHouse.com
Phone: 855-283-0001
Unreal Estate
Unreal Estate, formerly USRealty, is a for sale by owner platform that offers a tech-focused approach to selling homes. The website allows sellers to reach millions of buyers by listing on the MLS, Realtor.com, Trulia, and Zillow without working with a real estate agent.
The company offers a variety of package plans and pricing options, including a free Starter plan where homeowners only pay if they sell their home. Other plans include Basic, Deluxe, and Premium, which range from $99 to $299.
Upgraded plans provide Q&A assistance with a licensed broker, sales agreement form review, and live chat support.
Locations served: Unreal Estate operates nationwide in the U.S.
Unreal Estate (USRealty) is frequently praised for its affordability and easy-to-use platform. Sellers appreciate the wide range of options available, allowing them to customize their experience based on their needs and budget. One customer stated Unreal Estate was a “Phenomenal company to work with that puts its clients in the driver’s seat!”
Better Business Bureau (BBB) profile | Google reviews
Website: unrealestate.com
Phone: 866-534-3726
Zillow For Sale By Owner
Zillow is one of the largest and most visited real estate platforms in the U.S., offering homeowners the ability to list their properties for sale by owner (FSBO) for free.
Unlike most platforms, Zillow allows FSBO sellers to directly create a listing without requiring an agent or MLS access, making it an attractive option for those who want to avoid the fees associated with listing on the MLS.
FSBO sellers benefit from Zillow’s vast audience with listings that include video and unlimited photos. Your home will appear on Zillow.com and its sister website Trulia.com, reaching the largest audience of home shoppers on the web. In addition, Zillow offers tools such as a home value estimator (Zestimate), listing analytics, and the ability to respond to inquiries directly from potential buyers.
Locations served: Zillow operates nationwide in the U.S.
Zillow does not have the best reviews. In fact, both its BBB and Consumer Affairs customer ratings are just barely over 1 star. However, Zillow’s platform provides excellent exposure, and you can post a listing for free. As with any for sale by owner website, FSBO sellers may need to be prepared for more hands-on work compared to traditional agent services.
Better Business Bureau (BBB) profile | Consumer Affairs reviews
Website: zillow.com/for-sale-by-owner
Phone: 877-313-8601
Additional places to list for free: While not as dominating as Zillow, many FSBO sellers will also post free home listings on sites like Facebook Marketplace and Craigslist. When meeting people from Facebook Marketplace and Craigslist, it’s important to be aware of safety precautions.
Other flat-fee MLS or FSBO websites
Thus far in this post, we have provided a list of well-known “for sale by owner” websites, including flat-fee MLS sites. Many other flat-fee MLS companies allow homeowners to list their properties on the multiple listing service without the need for a real estate agent. One popular example is Flatfeegroup.com, a national association of flat-fee brokers and Realtors.
These services typically provide various tools to help with the sale, such as yard signs, lockboxes, and legal forms.
Fees for MLS listing services vary depending on the type of services you’ll need during the FSBO selling process. A basic listing on the MLS might cost $300 or up to $5,000 if you decide to purchase extra services, such as an agent’s help with marketing, paperwork, and final negotiations.
To learn more, see our post: What Is A Flat Fee MLS Listing Service?
Examples of niche FSBO websites
If your FSBO home is unique or fits into a special property category, here are some for sale by owner websites designed for niche markets:
- Equine Now (horse properties for sale)
- Beach House (for vacation properties in beach communities)
- Lake House and Lake Homes (lakeside properties)
- Green Homes for Sale (energy-efficient, healthy, and environmentally friendly)
- TinyHouseListings.com (tiny homes)
- GolfHomes.com (golf course properties)
- LoopNet (commercial real estate marketplace)
Will you really save money selling FSBO?
When selling your home, the potential to save on agent commissions can be tempting, but it’s important to weigh that against the possible decrease in your home’s sale price. According to the National Association of Realtors (NAR), FSBO homes sold for a median price of $310,000 last year. In contrast, homes sold with the assistance of a real estate agent had a median sale price of $405,000. That’s a difference of $95,000, or about 23.5% less for FSBO sales.
While you could save 3%-6% on agent commissions when selling FSBO, the data suggests that the potential loss in sale price might outweigh those savings.
Before committing to a paid FSBO service, consider whether the upfront savings are worth the potential trade-off in overall profit. Additionally, selling FSBO requires more time, effort, and expertise to handle negotiations, paperwork, and marketing effectively, which may influence your decision.
Benefits of working with a top-rated agent
Partnering with a top-rated real estate agent can provide significant advantages when selling your home. Experienced agents bring market knowledge, negotiation skills, and a network of resources that can help you secure a higher sale price.
In addition to maximizing your potential profit, top-rated agents handle the complexities of marketing, staging, showings, and paperwork, making the entire process more efficient and less stressful for sellers. Their expertise also ensures your home reaches the widest audience through MLS listings and targeted marketing strategies, which can help you sell faster and for more money.
Interested in such expertise? HomeLight can connect you with the highest-performing agents in your market. Our free Agent Match tool analyzes over 27 million transactions and thousands of reviews to determine which agent is best for you based on your selling or buying needs.
If you need to sell your home fast, request a no-obligation all-cash offer from HomeLight’s Simple Sale platform. You can receive a cash offer in 24 hours and close in as little as 10 days.
Header Image Source: (lmphot/ Depositphotos)